News for 'Building Brand'

Building brands Indian-style

Building brands Indian-style

Rediff.com7 Aug 2009

Consistency in spirit is more important than consistency in symbols.

How Bollywood helped build Brand India

How Bollywood helped build Brand India

Rediff.com9 Jan 2011

Two authors, two well known film makers and a banker discussed how the world has started viewing India in the recent past at the PBD.

Why YouTube Is Investing In India

Why YouTube Is Investing In India

Rediff.com30 Dec 2025

'As a nation, we create beautiful content and a high volume of it (films) but we are limited by the number of theatres and screen density.' 'You now have a living-room large screen available to showcase that.'

The OTT Battle Is For Audiences And Their Time

The OTT Battle Is For Audiences And Their Time

Rediff.com20 Dec 2025

Only firms that have scale in content and a technology engine that drives its discovery and monetisation can compete,' explains Vanita Kohli Khandekar.

Why Were Aditi, Mrunal, Urvashi Honoured?

Why Were Aditi, Mrunal, Urvashi Honoured?

Rediff.com8 Dec 2025

Why did Lifestyle Asia magazine honour these Bollywood personalities?

Telangana summit attracts Rs 1.88 trillion investment proposals

Telangana summit attracts Rs 1.88 trillion investment proposals

Rediff.com9 Dec 2025

Investment proposals for around Rs 1.88 trillion through 35 major agreements, spread across deep tech, green energy, and aerospace, were the hallmark moment of the first day of the two-day "Telangana Rising Global Summit", which started on Monday.

How ITC plans to build a future-ready portfolio

How ITC plans to build a future-ready portfolio

Rediff.com6 May 2025

There remains a debate on who said this: "When the facts change, I change my mind. What do you do, Sir?" Was it the British economist John Maynard Keynes or the American economist Paul Samuelson. Irrespective of who said it, this sentiment appears to have found resonance in ITC's boardroom in recent years.

India Still Features In Trump's Security Plan

India Still Features In Trump's Security Plan

Rediff.com26 Dec 2025

The new US national security strategy signals a retreat from global dominance while reaffirming continuity in India's role in Indo-Pacific security and Quad cooperation, points out former foreign secretary Shyam Saran.

Paid Rs 1.35L Insurance Premium: 'Can I Get It Back?'

Paid Rs 1.35L Insurance Premium: 'Can I Get It Back?'

Rediff.com8 Jan 2026

Ask rediffGURU Naveenn Kummar your insurance mutual fund and personal finance-related questions.

Asia's 6 Coolest Neighbourhoods Of 2025

Asia's 6 Coolest Neighbourhoods Of 2025

Rediff.com8 Dec 2025

From TimeOut's latest global line-up of 39 hip, exciting localities, here are 6 standout Asian stars...

As IAF eyes 80 transport planes, Lockheed offers C-130J mega hub in India

As IAF eyes 80 transport planes, Lockheed offers C-130J mega hub in India

Rediff.com28 Dec 2025

If Lockheed Martin gets the opportunity, then it will set up a mega hub in India to produce the "iconic" aircraft and it will be the first such global facility outside of the US, top officials of the company told PTI.

RCB's Salt on his equation with Kohli

RCB's Salt on his equation with Kohli

Rediff.com9 Dec 2025

Speaking on the RCB Podcast, the English cricketer revealed that the team's style and clarity of communication made the transition seamless.

India's Tea Giant Just Got British Roots

India's Tea Giant Just Got British Roots

Rediff.com21 Jul 2025

For Luxmi, the Brew Tea deal ticks key boxes in its strategy, mainly, focusing on quality and branding.

After 11 years, PBKS finally feel 'unstoppable'

After 11 years, PBKS finally feel 'unstoppable'

Rediff.com20 Nov 2025

Punjab Kings have come a long way in a matter of one season, so much so that co-owner Ness Wadia feels his 'settled' team doesn't even need to go into the IPL auction next month.

What Amazon Can Learn From Meesho

What Amazon Can Learn From Meesho

Rediff.com19 Dec 2025

'The Indian consumer is moving so quickly and they have so many options.'

Big Money Doesn't Guarantee IPL Success

Big Money Doesn't Guarantee IPL Success

Rediff.com17 Dec 2025

The IPL consistently rewards smart squad building, tactical flexibility, and balanced team composition over individual star power. So what exactly are franchises paying for when the bidding war begins?

Cipla Q2 profit up 3.7% at Rs 1,353 cr

Cipla Q2 profit up 3.7% at Rs 1,353 cr

Rediff.com30 Oct 2025

Pharma major Cipla Ltd on Thursday reported a 3.7 per cent rise in consolidated net profit at Rs 1,353.37 crore for the second quarter ended September 30, 2025. The company, which had posted a consolidated net profit of Rs 1,305.01 crore in the second quarter of the last fiscal year, said its managing director & global CEO, Umang Vohra, has decided not to seek re-appointment upon completion of his current term on March 31, 2026, Cipla Ltd said in a regulatory filing.

Affordable homes lag but premium, luxury segment booms

Affordable homes lag but premium, luxury segment booms

Rediff.com18 Nov 2025

'The momentum is driven by rising affluence, strong demand from HNIs (high net worth individuals) and NRIs (non-resident Indians), an increased appetite for larger, well-located homes by branded developers, and support from the economy.'

Startups go vertical in India's qcom race

Startups go vertical in India's qcom race

Rediff.com24 Oct 2025

As the quick commerce (qcom) race hots up, a new model - vertical qcom - is gaining investor attention. Unlike horizontal players such as Blinkit, Zepto, and Swiggy Instamart, which stock everything from groceries to gifts and gadgets, vertical platforms focus on depth over breadth.

Stocks for Diwali 2025: Shares That Historically Outperform in Oct-Nov

Stocks for Diwali 2025: Shares That Historically Outperform in Oct-Nov

Rediff.com14 Oct 2025

The Indian stock market in the October-November period sees high trading activity due to increased consumer spending, festive demand, upbeat sentiment, renewed investor confidence, and the auspicious Muhurat trading session. This impacts many stocks and sectors in the festive season.

'Bihar Doesn't Predict Outcomes In Bengal, UP'

'Bihar Doesn't Predict Outcomes In Bengal, UP'

Rediff.com25 Nov 2025

'The question for the TMC is not whether it can hold its bastions, but whether it can expand effectively into regions where the BJP already possesses a good ecosystem.'

ITC Q2 consolidated net profit up 2.6% at Rs 5,187cr

ITC Q2 consolidated net profit up 2.6% at Rs 5,187cr

Rediff.com31 Oct 2025

Diversified conglomerate ITC Ltd on Thursday reported a 2.6 per cent year-on-year rise in consolidated net profit to Rs 5,187 crore for the second quarter of the 2025-26 fiscal (FY'26) as compared to Rs 5,054 crore in the same period last year. However, the current quarter's figures exclude the hotels business, which was demerged into ITC Hotels Ltd effective from January 2025 and is no longer part of the company's continuing operations.

How India Can Beat Global Tech Giants

How India Can Beat Global Tech Giants

Rediff.com18 Nov 2025

With a confident new generation of innovators, India now has the scale and self-belief to shape its own digital destiny marked by creation, observes Ajay Kumar chairman, UPSC.

Click. Watch. Shop. YouTube's Next Move

Click. Watch. Shop. YouTube's Next Move

Rediff.com11 Oct 2025

'There is so much growth to unlock at the intersection of high shopping intent and brand needs.'

Trump's 100% tariff on pharma unlikely to hurt domestic industry: Experts

Trump's 100% tariff on pharma unlikely to hurt domestic industry: Experts

Rediff.com26 Sep 2025

Indian Pharmaceutical Alliance (IPA) on Friday said US President Donald Trump's move to impose 100 per cent import tariffs on pharmaceutical drugs from October 1 will impact only patented and branded products, not generic medicines.

Trump announces 100% tariffs on foreign-made movies, India to be hit

Trump announces 100% tariffs on foreign-made movies, India to be hit

Rediff.com29 Sep 2025

President Trump announces 100% tariffs on movies made outside the US, potentially impacting the Indian film industry. The move follows similar tariffs on pharmaceutical products.

SUV contribution to overall sales may go past 70%: Tata Motors PV CEO

SUV contribution to overall sales may go past 70%: Tata Motors PV CEO

Rediff.com25 Nov 2025

Tata Motors Passenger Vehicles Ltd expects contribution of SUVs to its overall sales to go beyond 70 per cent with it making foray into the fast growing mid-sized segment with a premium positioning of its Sierra model, according to its Managing Director & CEO, Shailesh Chandra.

Punjab Kings appoint Sairaj Bahutule as spin coach

Punjab Kings appoint Sairaj Bahutule as spin coach

Rediff.com23 Oct 2025

Indian Premier League side Punjab Kings (PBKS) has roped in former India cricketer Sairaj Bahutule as its new spin bowling coach ahead of the league's next season.

The Gentle Colossus Of Tamil Cinema

The Gentle Colossus Of Tamil Cinema

Rediff.com8 Dec 2025

Whether it was in the company of superstars Rajinikanth and Kamal Haasan -- or, on rare occasions with both together, among others -- Saravanan's demeanour would stand out, observes N Sathiya Moorthy.

Gambhir backs aggressive approach despite Surya's slump

Gambhir backs aggressive approach despite Surya's slump

Rediff.com27 Oct 2025

'His free-spirited character perfectly matches T20 cricket's essence, it's about freedom and expression.'

Worst may be over for Asian Paints, but prospects still far from bright

Worst may be over for Asian Paints, but prospects still far from bright

Rediff.com21 Nov 2025

Asian Paints reported a good performance for the second quarter (July-September) of 2025-26 (Q2FY26), with some help from base effects, despite strong competition and extended monsoon. Volume grew in low double digits in the key domestic decorative paints, and value in that segment grew by 6 per cent. Ebitda (earnings before interest, taxes, depreciation, and amortisation) grew 21 per cent year-on-year (Y-o-Y), and PAT (profit after tax) grew 14 per cent. Asian Paints also defended market share better after several quarters where it had lost ground to Birla Opus.

Trump slaps 100% tariffs on imported pharma products

Trump slaps 100% tariffs on imported pharma products

Rediff.com26 Sep 2025

United States President Donald Trump on Friday announced that his administration will impose a 100 per cent tariff on branded and patented pharmaceutical products beginning October 1, 2025, unless the manufacturing companies are building production facilities in the US.

Govt approves schemes worth Rs 45,000 cr to boost exports

Govt approves schemes worth Rs 45,000 cr to boost exports

Rediff.com12 Nov 2025

The government on Wednesday approved two schemes worth Rs 45,000 crore to help exporters tide over the impact of high tariffs imposed by the US on Indian shipments.

Marico Q2 volume growth likely to be in high single digit

Marico Q2 volume growth likely to be in high single digit

Rediff.com4 Oct 2025

Marico is expected to post high single-digit volume growth in the India business in the July-September quarter. However, it is expected to moderate sequentially, the company said in its quarterly update on exchanges.

BJP attacks Siddaramaiah for promoting Wayanad as tourist destination

BJP attacks Siddaramaiah for promoting Wayanad as tourist destination

Rediff.com30 Oct 2025

The KSTDC's post on 'X' on October 28, promoting its two-night and three-day tour package to the hill station said, " Seeking thrill or tranquillity? Find both in Wayanad! Trek scenic trails, chase waterfalls & meet the wild with KSTDC. Your perfect nature escape awaits."

How Twitter helped build Brand Modi

How Twitter helped build Brand Modi

Rediff.com30 Mar 2016

'Prior to the elections, there were many direct attacks on rivals on the social media, but post election, he has taken a more 'benevolent leader' style of tweeting, by sticking to largely non-controversial topics and positive tweets.' 'He generally avoids topics that have the potential of becoming argumentative flashpoints.'

Surya backs Abhishek to stay true to his game

Surya backs Abhishek to stay true to his game

Rediff.com31 Oct 2025

'He is not changing it anymore and hopefully he sticks to it and plays many more knocks like this for us.'

Yamaha Gears Up for India's E2W Race With 2 Models

Yamaha Gears Up for India's E2W Race With 2 Models

Rediff.com14 Nov 2025

Yamaha expects its first EVs to hit showrooms by the last quarter of FY26 (January - March), once network readiness is complete.

5 Reasons Your Start-Up Isn't Growing

5 Reasons Your Start-Up Isn't Growing

Rediff.com28 Aug 2025

Many start-ups crash when they pursue growth without a brand identity, fail to act on market research or rely only on design instead of investing in trust and value, explains Vinayak Burman.